Would an F&B Specific Community be helpful in golf club F&B?

Happy New Year.

I hope both you and your clubs had a wonderful Christmas.

I wanted to start by saying thank you for your support in 2025. Whether you've been reading these emails since March or you joined last week, it means a lot.

I'm emailing today because I'm building something new, and I would love some input.

I speak to lots of GMs who have felt that some focused F&B support, benchmarking, ideas and problem solving would be helpful. I know there is a lot of brilliant stuff via the CMAE and the GCMA etc; I would like to create something far more focused on F&B.

What I'm building

An online community for General Managers who want to improve their F&B operations and results. 

Here's how it works:

It’s two group, monthly calls. One as a problem solving Q&A, and one from an industry expert. Stock taking, chef recruitment, menu design, procurement, combi oven experts. This is focused on understanding the issues and how to solve them; but also to understand F&B more deeply. Even if you’re not hands on, F&B is easier to manage if you understand it more deeply.

• 2x 1-hour calls per month: one Q&A with me, one expert session with someone from my network (procurement specialists, HR advisors, operators)

• WhatsApp group: for quick questions and shared learning between calls

• Resource library: short training videos and tools you can access anytime

• Peer learning: a space to learn from GMs solving the same problems you are

I'm aiming to launch this in spring. No date yet; I want to get it right first.

I need your input

I've put together a short survey. Five minutes, maybe less.

I want to know what matters to you, what you'd actually use, and what would make this worth your time and investment.

https://85p68jumhua.typeform.com/to/zZ44UVZj

Your answers will shape the structure, the pricing, the content; all of it.

If you're a GM, or you work closely with one, I would love your input and opinions. I'd be genuinely grateful.

One more thing, this is aimed at senior leadership. I'm developing a separate platform for F&B Managers and Head Chefs later in the year.

Thanks for your time. Thanks for helping me build something that helps.

Let's make 2026 a brilliant year, especially in golf club F&B.

Tony

If you'd like dedicated time to work through your club's F&B challenges, book a Power Hour Strategy Call. One hour, focused on your situation, with benchmarking, guidance, and a clear action plan to take away. £245 + VAT.